EDITION 41. THE RENTAL

A storied space inside a Sydney design icon.


A captivating and fully immersive residential loft space occupying an entire floor inside the historic Edwards & Co. Ltd Building in Sydney, Australia. THE RENTAL straddles the line between an art installation and concept space, akin to stepping inside a highly curated Instagram feed and scrolling directly into a unique brand universe that allows our aesthetic sensibilities to blend with a local architectural icon. Unlike a traditional showroom, our space will play host to a series of showings, launch events, dinner parties and sleepovers to friends, collaborators and community over the Australian summer.


“As a design brand founded through the lens of social media, we have spent years sharing our creative vision digitally. THE RENTAL presented us with an opportunity to take that experience into the real world. While sharing content online is amazing, sharing this space with our friends, collaborators and clients is bringing with it a deeper sense of connection and community. In a way, it’s our modern-day share house – though much nicer than the ones I experienced when I was younger. Though temporary, we very much hope this space will leave lasting memories for all who visit.” 

- Leigh McKeown, CEO and Co-Founder, ELLISON STUDIOS.